HOW IT ALL STARTED…

 In the Summer of 2016 Amaya came to her mother, Ameenah Muhammad-Diggins, and complained that all of the Hijab companies cater to adults and there was not a brand specifically for young girls between ages 8-15.

Amaya wanted to create a company that would help  girls feel special in Hijab and confident in their Islamic Identity.

SO SHE CAME UP WITH THE IDEA TO…

start a Hijab brand for girls her age after getting frustrated that her scarves were too big and bulky.